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Keep in Touch

We would like to keep in touch with our latest product news, offers and marketing services. All information provided will be used and processed in accordance with our Privacy Policy.

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Privacy Policy

Masters Group is committed to protecting your privacy.

We will use your personal information in accordance with the Data Protection Act 1998 up to and including 24 May 2018 and the EU General Data Protection Regulation 2016/679 thereafter (GDPR) (together with the Data Protection Legislation). And other applicable laws and regulations that relate to data protection and privacy.

This Policy sets out the obligations of

1. Masters of Beckenham Ltd a company registered in England under number 512895, whose registered office is a t150 – 164 Upper Elmers End Road, Beckenham, Kent, BR3 3DB ("the Company")
2. Chinese Garage Ltd a company registered in England under number 529273, whose registered office is at 150 – 164 Upper Elmers End Road, Beckenham, Kent, BR3 3DB ("the Company")
3. Eden Park Cars Ltd a company registered in England under number 974546, whose registered office is at 150 – 164 Upper Elmers End Road, Beckenham, Kent, BR3 3DB ("the Company")

What information do we collect about you?

We collect information about you when you send us an enquiry, book any of our products or services or purchase a vehicle from our dealer group
Information collected online through our contact forms, value my car and service booking
1. Name
2. Contact telephone number
3. Address
4. E-mail address
5. Mileage
6. Vehicle registration
7. Further vehicle information
8. Postcode
9. The pages you visited on our website
10. Ip Address
11. Your internet browser and the device you use to browse our website
12. Cookies and Pixels

Information collected online by Codeweavers Ltd, through our car finance forms.
1. Name
2. Contact telephone number
3. Address
4. E-mail address
5. Mileage
6. Vehicle registration
7. Further vehicle information
8. Postcode
9. Address history – if applying for finance
10. Work History – if applying for finance
11. Salary - – if applying for finance
12. Bank details – if applying for finance
13. Family details - – if applying for finance

Information Collected in the dealership at our Sales, Service, and Parts departments.
1. Name
2. Contact telephone number
3. Address
4. E-mail address
5. Mileage
6. Vehicle registration
7. Further vehicle information
8. Postcode
9. Address history – if applying for finance
10. Work History – if applying for finance
11. Salary – if applying for finance
12. Bank details – if applying for finance
13. Family details – if applying for finance
14. Insurance details - for insurance repair claims
15. Cookies 


You can remove or update your consent if required.

How will we use the information about you?
1. Your information is provided to us voluntarily. However, where you complete a sales enquiry, lead form or order a vehicle through one of our dealerships, and do not provide us with required information that we request from you (indicated by a star (*)), we will not be able to proceed with your online enquiry or order.
2. We may collect and process information about you, including your name, date of birth, address, contact details (including email address and mobile phone number), vehicle details, purchase history and data collected as part of any finance application or payment (including previous addresses, employment details and bank account details). This information is referred to in this Privacy Policy as personal data.
3. To contact you by telephone, SMS, post and/or email about the other offers, products, promotions, developments or services which we think may be of interest to you. We will send you this information only with your consent to do so. You have the right to withdraw your consent at any time by using the unsubscribe links presented in all emails or by emailing dataprotection@mastersgroup.co.uk
4. For internal purposes for research, analysis, testing, monitoring, customer communication, risk management and administrative purposes; and/or
5. Masters Group may pass your data to our select number of finance partners if you request details about car finance, you will be made aware of this when you are in the dealership.
6. 6. Where you purchase any service plan or extended warranty.
7. 7. For website user processing research or analysis including to collect statistics, responses to any surveys and questionnaires, traffic patterns and related site information. We aggregate this data and it does not identify any website users
8. 8. It is necessary for compliance with a legal obligation. This includes when you exercise your legal rights under data protection law, to verify your identity, for the establishment and defence of our legal rights, for activities relating to the prevention, detection and investigation of crime, to conduct credit, fraud prevention and anti-money laundering checks and for compliance with our legal and regulatory responsibilities.
9. 9. Monitoring communications between us (calls, letters, emails and texts) to prevent and detect crime, to protect the security of our communications, systems and procedures, and for quality control and training purposes

Legitimate interest.

We may contact you by email, text, phone or letter if you are an existing customer with important information such as service reminders, M.O.T reminders, contract renewals, recalls, safety notifications, breakdown, contracts concerning connected vehicles or policy updates.

Live Chat.

We use Liveperson software provider for our live chat, this software monitors your IP address, location and device type. You can opt-out using your browsers cookie settings
.
Secure Processing

Masters Group shall ensure that all personal data collected, held, and processed is kept secure and protected against unauthorised or unlawful processing and against accidental loss, destruction, or damage.

Marketing

We would like to send you information about products and services of ours and other companies in our group which may be of interest to you. If you have consented to receive marketing, you may opt-out at a later date. You have a right at any time to stop us from contacting you for marketing purposes or giving your information to other members of the group. If you no longer wish to be contacted for marketing purposes, please email dataprotection@mastersgroup.co.uk or use the unsubscribe option in any of the marketing emails we send.

1. Renault Privacy Policy - https://www.renault.co.uk/privacy.html
2. Dacia Privacy Policy - https://www.dacia.co.uk/legal-and-privacy.html
3. Kia Privacy Policy - https://www.kia.com/uk/Privacy/
4. Mazda Privacy Policy - https://www.mazda.co.uk/privacy-policy/
5. Mitsubishi Privacy Policy - https://www.mitsubishi
6. Motors.co.uk/legal/privacy-policy
7. Liveperson
8. Codeweavers
9. IHS Market – Polk
10. Black Horse Finance
11. Santander Finance
12. Pinnacle
13. Vital Software
14. GForces
15. Hyundai Finance
11. Renault Finance and Renault Business Finance https://www.renault.co.uk/terms-and-conditions.htm...
12. Rapid RTC https://rapidrtc.co.uk/privacy-policy/

If you don’t want search records to remain on your device, you can clear local storage in your browser. To find out how to manage website data (Local Storage) on popular browsers, see the links below. For information relating to other browsers, visit the browser developer's website.

Google Chrome - https://support.google.com/chrome/answer/2392709
Microsoft Edge - https://support.microsoft.com/en-gb/help/4468242/m...
Mozilla Firefox - https://support.mozilla.org/en-US/kb/storage
Microsoft Internet Explorer - https://support.microsoft.com/en-gb/help/17442/win...
Apple Safari - https://support.apple.com/en-gb/guide/safari/sfri1...
Dealer Network and Third-Party Partners that we may share your information with


Links to Other Web Sites

This privacy notice does not cover the links within this site linking to other websites. Those sites are not governed by this Privacy Policy, and if you have questions about how a site uses your information, you’ll need to check that site’s privacy statement.

Access to your personal information

You are entitled to view, amend, or delete the personal information that we hold. Email your request to our data manager by emailing dataprotection@mastersgroup.co.ukor in writing, Data Manager, 150 - 164 Upper Elmers End Road, Beckenham, Kent, BR3 3DZ

Right to be forgotten

You have the right to request that Masters Group delete your personal data in certain circumstances if you would like more information about this please contact us using the details below.

Data manager, 150 – 164 Upper Elmers End Road, Beckenham, Kent, BR3 3DB or email dataprotection@mastersgroup.co.uk

Wifi

When you use Masters Group free customer wifi we may collect data about
1. Your device;
2. The volume of data which you use;
3. The websites and applications which you access; and
4. Your usage by access time, frequency and location.

Call Recording

Phone calls may be recorded, and any recorded calls will be retained for a period 30 days before deletion and will only be used for training and quality purposes and/or to prevent or detect crime.

CCTV

We process personal information using a CCTV system to monitor and collect visual images for the purpose of security and the prevention and detection of crime.

TRANSFERING PERSONAL DATA OVERSEAS

The personal data we collect from you is currently held within the European Economic Area ("EEA"). It is possible that in the future such personal data may be transferred, stored and/or processed outside the European Economic Area ("EEA"). By submitting your personal data, you agree to this transfer, storing and/or processing. You should be aware that countries outside the EEA may not offer the same level of data protection as the United Kingdom, however, we will take steps to ensure that your data is treated securely and in accordance with the DPA.
Collection and processing of data in the vehicle

Data stored by the driver

Usually, all data stored in the vehicle by the driver, such as phone contacts, navigation destinations, and favourites, can be deleted at any time.

Data storage in the vehicle

Many electronic components inside your vehicle contain data storage media, which temporarily or permanently store technical information such as vehicle status, events and errors. This technical information generally documents the conditions of a component, module, system or the environment:

1. Operating conditions of system components (e.g., fill levels)
2. Status messages of the vehicle or its individual components (e.g., wheel speed/driving speed, deceleration, lateral acceleration)
3. Malfunctions and defects in important system components (e.g., lighting and brakes
4. The response of the vehicle to extraordinary driving situations (e.g., deployment of an airbag, activation of stability control systems)
5. Environmental conditions (e.g., temperature)

This data is sole of a technical nature and serves the purpose of identifying and resolving errors as well as optimizing vehicle functions. Movement profiles of driven routes cannot be derived from this data.

When obtaining services (e.g., repairs, maintenance, warranty services, quality assurance), this technical information can be downloaded from the event and error memory by members of the service team using special diagnostic devices. Once an error has been resolved, the information in the error memory will be deleted or overwritten.

When using the vehicle, situations may occur in which this technical data in combination with additional information (accident log, damages to the vehicle, witness statements, etc.) Could become personally identifiable, possibly with the help of an expert. Add-on functions contractually agreed upon with the customer or legally required, such as the automatic emergency call system (ecall), allow certain vehicle data to be transmitted from the vehicle.

How to contact us

Please contact us if you have any questions about our privacy policy or information, we hold about you:

Email

Dataprotection@mastersgroup.co.uk
Address.

Data Manager, 150-164 Upper Elmers End Road, Beckenham, Kent, BR3 3DZ

Changes to our privacy policy

We keep our privacy policy under regular review and we will place any updates on this web page. This privacy policy was last updated on 22 May 2018.

ICO Data protection register - entry details | available at https://ico.org.uk/esdwebpages/Search

1. Registration Number Z7299699 | Chinese Garage Ltd
2. Registration Number Z7251382 | Eden Park Cars Ltd
3. Registration Number Z778463X | Masters of Beckenham (2003) LTD
4. Registration Number Z7267060 | Masters of Beckenham LTD

We have the following policies available on request

1. Data Protection Policy
2. Data retention Policy

Please write to

Data Manager, 150 – 164 Upper Elmers End Road, Beckenham, Kent, BR3 3DZ

Test Drive Policy

Maximum two people per vehicle, Maximum 15 minutes test drive. Test drive by appointment only
*Conditions apply


LEGAL DISCLAIMER

Please note: Masters of Beckenham Ltd reserves the right to introduce at any time alterations in specification and equipment. All specifications shown may vary and may not be available in the UK.